Racquets

* LEARN ABOUT RACQUETS FROM PROS {2008}

Let’s look at what the pros do when their results are in a slump. Most of them have a team to watch their matches and help them pin down their problems. In most cases, the pros will change their nutrition, practice strokes that may be causing problems, improve their fitness and footwork, maybe raise or lower the tension of their strings, consult a sports psychologist, and review their practice vs. match schedules. They may do any or all of these things.

Did you notice I didn’t say anything about changing racquets? That’s because the pros seldom change their frames. The frames may sometimes LOOK different, but they are just painted to look like the newer “consumer” frames. ...[continue reading]




* THE OTHER FUNCTION OF RACQUETS {2008}

Somewhere in Florida…an avid player...let's follow the drama... ...[continue reading]




LATEST, YES, GREATEST..NOT SO MUCH {2010}

Ah, yes, ‘twas the Season: Christmas trees, poinsettias, turkeys, new “better than ever” tennis racquets. Let’s take a closer look at some of the new sticks for the New Year and see. ...[continue reading]




POSITIVES & NEGATIVES FOR THE NEW YEAR {2009}

The Australian Open will be used as the introduction point for manufacturers’ new frames. Most of what we will see are tweaks to existing products. ...[continue reading]




SWING DOWN MEMORY LANE {2009}

We are celebrating 20 years in business [as of 2009], so I thought it would be interesting to revisit the racquet technology changes over those years. ...[continue reading]




* WHY BUY LIGHT WHEN HEAVY IS BETTER? {2009}

A light racquet (less than 10 ounces) is a very seductive thing. When you pick it up, you think, “Gee, I love how light it is! I’ll be able to swing it faster and bring it around easier for my backhand.” Unfortunately, two things happen: firtst, the lighter the racquet, the heavier the ball is relative to the racquet. What that means is when these two objects collide, the ball pushes the racquet more than a heavier frame, and it increases shock to your arm. Secondly, if you are a higher level player, the faster you swing, the worse things get. You will find that you have to work harder than you did before. This can be very frustrating. ...[continue reading]




* WHAT YOU NEED TO KNOW ABOUT RACQUET POWER {2009}

As I speak with customers coming into my store, I find that the majority of them are very confused about what power actually means when it’s related to racquet frames. They think (as they have been so cleverly led to believe by advertising) that power will help them blow their opponent off the court. When I talk about a low power, or medium power frame, the customer will often say something like, “Why would I want that? I want as much power as I can get.” ...[continue reading]




* HOW MUCH IS TOO MUCH? [POWER] {2009}

I hope you all had an enjoyable, if frugal holiday season. I’m sure some of you are now proud owners of new racquets. Did you choose the one with the most power so you could crush your opponent? Unless your stature and your stroke are very short indeed, if you did get a really powerful frame, you probably got more than you needed. ...[continue reading]




* DECODING RACQUET NOMENCLATURE {2008}

One of the first questions we ask customers seeking a new racquet is “what racquet have you been using?” Often the answer is something like: “a Hammer” or “a Liquid Metal” or “a TripleThreat.” This tells us that the racquet companies are getting across their “theme names” but consumers are not fully aware of the many significant differences within each theme family. ...[continue reading]




* CAN RACQUETS BREAK THE LAWS OF PHYSICS? {2007}

There is an interesting magazine called “Skeptic” and it treats its subject matter as the name implies. A tennis equipment buyer should be called “Skeptic, Most of the Time” because almost all racquets come with labels touting technological nirvana. ...[continue reading]